May 19, 2019

Isuzu builds official partnership with the FMB

Isuzu UK have announced the launch of a new partnership with the Federation of Master Builders (FMB).

Established in 1941, the FMB is the largest trade association in the building industry and is a source of knowledge and professional advice for its members. The FMB’s strict membership criteria gives consumers confidence when they are looking to use a builder.

George Wallis, marketing manager at Isuzu UK, said, “We’re really looking forward to interacting with the FMB and their members. The award-winning D-Max pick-up is already a household name and we see this as the start of a fantastic partnership for the next 2 years. Isuzu UK are clearly positioned as the pick-up professionals and we see a real synergy with this fantastic organisation and their highly qualified, professional members.”

Having already seen positive results from partnerships such as the Welsh Rugby Union, NFU, BASC and NGO, Isuzu says it now wants to deepen its connection with professional builders.